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Unite 2012 - Press Release #1

Posted by Dave Seaman on Thursday, 23 August 2012

Unite 2012: Unity Technologies Brings Unity-Authored Games from the Union Portfolio to Intel® Atom™-Based Platforms

Amsterdam, Netherlands – August, 22 2012 – Unity Technologies, provider of the Unity multi-platform engine and development tools, today announced Unity-authored games from the expansive Union catalogue, Unity’s games syndication group, will be made available on new devices based on the latest Intel® Atom™ processors for tablets and smartphones.

Unity will release a number of Android titles on Google Play and other markets through Union, with several of Union’s best and most successful games published for the new devices – beginning with Air Attack, Samurai, and Frisbee Forever – with the possibility for many more to be delivered later.

“We want developers to have as many opportunities for distribution as possible,” said David Helgason, CEO, Unity Technologies.  “We are very excited to bring even more Unity-authored content to innovative new Intel Atom processor-based Android devices.”

The Union business unit was created as a way to help Unity developers publish their games to exciting new platforms with zero extra development cost. With over 120 excellent games, the Union portfolio covers an amazing array of genres while catering to a wide range of age groups and includes games downloaded over 120 million times across all platforms.

“Android devices based on the Intel Atom processor help offer consumers the best mobile experience with compelling performance and energy efficiency” said Kumar Balasubramanian, director of Software Alliances, Intel. “Intel understands games play a healthy role in the user’s overall computing experience. Adding a compelling line-up of Union games helps us provide the games and apps Android owners know and love on their devices.”

Unity will be demonstrating Union games along with Intel for the first time on August 22-24 at the Unite 2012 conference in Amsterdam. Intel joins LG TV, Roku, Blackberry, Nokia, Sony, and Lenovo as the latest company to take advantage of Union’s hefty games catalogue.

About Unity Technologies
Unity Technologies is the creator of Unity, an intuitive and flexible development platform used to make wildly creative and intelligently interactive 3D and 2D content. The "author once, deploy everywhere" capability ensures developers can publish to all of the most popular platforms. Unity Technologies boasts a thriving community of over 1.2 million registered developers including large publishers, indie studios, students and hobbyists. Unity Technologies aggressively re-invests in its award-winning 3D development tools and democratization initiatives, such as the Asset Store digital content marketplace and Union game distribution service, in order to remain at the forefront of innovation. Unity Technologies is headquartered in San Francisco and has offices in Canada, China, Denmark, Lithuania, Sweden, the United Kingdom, Japan and Korea. For more information, visit:

About Union
Union is a division of Unity Technologies dedicated to syndicating high quality Unity games to mobile phones, app stores, tablets, set-top boxes, connected TVs and other emerging platforms. With the goal of democratizing games distribution, Union works with Unity developers to license games for release on new devices. With a portfolio of more than 125 games generating a cumulative 120 million downloads, Union provides platform partners access to high quality games while empowering Unity developers with new distribution opportunities. Union is free to join and provides an 80 percent revenue share to its developers. Union platforms include Intel, LGTV, Roku, Blackberry, Nokia, Sony, and Lenovo. For more information, visit:

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