We asked: What factors are most important to you when considering buying an indie game?

Reputation of developer	7 (24%)
Have liked dev’s previous games	13 (44%)
Positive previews / reviews	22 (75%)
Recommended by friends	12 (41%)
You like the genre	23 (79%)
Trusted vendor you can buy from	3 (10%)
Can buy it on a special offer	5 (17%)
Can buy it as part of a bundle	6 (20%)
Just like the look of the game	15 (51%)
Liked the demo	13 (44%)
Liked the trailer(s)	10 (34%)
Backed it on Kickstarter etc	3 (10%)
To support dev who is a friend	5 (17%)

A little surprised at how few people thought the vendor they could buy from was important.  I guess in retrospect the "backed in on Kickstarter etc" option was a bit daft as that would usually include pre-ordering the game... I guess it depends how people understood the question!

Shiny Loot - DRM-free indie games for PC, Mac and Linux

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