Yes, I know... I'm obsessed with stats. It's an unhealthy obsession. Sorry, I can't help it!
December 2013 was our best month for visits, with 1,227 visits from 802 unique visitors, with a total of 3,566 page views.
Overall in 2013 we had 9,347 visits, 7,134 unique visitors and 15,824 total page views.
Bearing in mind that since the site redesign in October we have roughly doubled our average number of visits and more than tripled our page views, 2014 should see much higher numbers.
Does your fundraiser need help? Check out these suggestions. I can't promise they'll make you successful, but maybe they'll give you some useful ideas.